Life - Zurich Australia

Motor Insurance - Zurich Australia

Affordability - Zurich Australia

End of Financial Year FAQs for customers - Zurich Australia

Welcome to Zurich Australia

First time visit: View without clicking anything

Investments - Zurich Australia

Business - Zurich Australia

Income Protection Insurance - Zurich Australia

Target Market Determinations - Zurich Australia

The purpose of a link should be clear from the text inside the link. Links like "learn more" are
not helpful to users with assistive technology.

Links should also avoid redundantly saying that they are links, e.g. "link to page" as screen
readers will read these out with the word "link" added, e.g. "link link to page".

Exceptions to these rules are allowed where the purpose of a link would be ambiguous to users 
in general.

link-purpose-a

September 2025

August 2025

Zurich Australia

	Title / URL	Issues
	Life - Zurich Australiawww.zurich.com.au/life-insurance	5
	Motor Insurance - Zurich Australiawww.zurich.com.au/business/products/motor-insurance	4
	Affordability - Zurich Australiawww.zurich.com.au/life-insurance/affordability	3
	End of Financial Year FAQs for customers - Zurich Australiawww.zurich.com.au/life-insurance/eofyfaq	3
	Welcome to Zurich Australiawww.zurich.com.au/	2
	First time visit: View without clicking anythingwww.zurich.com.au/	2
	Investments - Zurich Australiawww.zurich.com.au/investments	1
	Business - Zurich Australiawww.zurich.com.au/business	1
	Income Protection Insurance - Zurich Australiawww.zurich.com.au/life-insurance/income-protection	1
	Target Market Determinations - Zurich Australiawww.zurich.com.au/business/tmd	1

Ensure links explain their purpose

Zurich Australia

Where this issue has occurred