Jobs and careers | University of Greenwich

EDI | University of Greenwich

Equality, Diversity and Inclusion (EDI) Compliance | People Directorate | University of Greenwich

Foundation degrees | University of Greenwich

Alumni benefits | Alumni | University of Greenwich

Sustainability | University of Greenwich

Contact us | Alumni | University of Greenwich

Welcome | University of Greenwich

Events for prospective students and applicants | Events | University of Greenwich

University Open Days | Events | University of Greenwich

Avoid opening links in a new tab or window. Where you must do this, include an explanation
in the text of the link.

## Why this matters

Opening links in a new tab or window breaks the back button and can be disorientating for 
novice web users, and the visually impaired. Generally you should avoid opening links in a
new tab or window, but if you have to, you should include text explaining that this will happen.

## How to fix

An explanation must be clear in the accessible text for the link. For example:

```html
<a href="products.html" target="_blank">
    Products (opens in new window)
</a>
```

Or, for an image inside a link:

```html
<a href="products.html" target="_blank">
    <img src="products.jpg" alt="Products (opens in new window)">
</a>
```

Rather than updating all of your links manually to do this, you can add a simple CSS
selector, such as:

```css
a[target="_blank"]:after {
    content: " (opens in new window)";
}
```

Note that doing this with an icon, is not sufficient to pass this check. The text must be
readable by screen readers.

Alternatively you can override the link text for accessible technologies (like screenreaders),
so that the appearance of the link does not change. For example:

```html
<a href="products.html" target="_blank" aria-label="Products (opens in new window)">
    Products
</a>
```

Note that if you do this, the `aria-label` will replace the text content of the link completely,
so it must still make sense in isolation.

## Terminology

Although it is common to say "opens in new window", almost all browsers now use tabs, and
so this terminology is potentially confusing. You may prefer: "opens in new tab".

## Methodology

1. Silktide considers all links on a page with a `target` attribute of `_blank`.
2. For each link, Silktide considers the screen-readable text of the link, which includes:
   * The text content of the link
   * Any `alt` text inside any images inside the link
   * Any `aria-label` or `aria-labelled-by` text
   * The `content` of the pseudo-elements `:before` and `:after`
3. This text is analysed for the presence of common text, including "opens new tab"
    and "opens new window". If the text is not found, the link fails the test.

## Further reading

Generally best practice is to avoid opening links in a new tab or window.  

The W3C provides detailed guidance on 
[when opening a link in a new window may be appropriate](https://www.w3.org/TR/WCAG20-TECHS/G200.html).

link-text-explains-open-in-new-window

December 2025

November 2025

University of Greenwich

Title / URL	Issues
Jobs and careers \| University of Greenwichwww.gre.ac.uk/jobs	49
EDI \| University of Greenwichwww.gre.ac.uk/people/edi	45
Equality, Diversity and Inclusion (EDI) Compliance \| People Directorate \| University of Greenwichwww.gre.ac.uk/people-directorate/edi	37
Foundation degrees \| University of Greenwichwww.gre.ac.uk/foundation-degrees	32
Alumni benefits \| Alumni \| University of Greenwichwww.gre.ac.uk/alumni/benefits	25
Sustainability \| University of Greenwichwww.gre.ac.uk/sustain	25
Contact us \| Alumni \| University of Greenwichwww.gre.ac.uk/alumni/contact	24
Welcome \| University of Greenwichwww.gre.ac.uk/welcome	23
Events for prospective students and applicants \| Events \| University of Greenwichwww.gre.ac.uk/events/prospective-students	22
University Open Days \| Events \| University of Greenwichwww.gre.ac.uk/events/opendays	21

Ensure links explain they open in a new tab

University of Greenwich

Where this issue has occurred