Banking & financial solutions companies | UBS Switzerland

Banking and financial solutions for private clients | UBS Switzerland

Planning and managing wealth with UBS | UBS Switzerland

Funds & Prices - UBS Asset Management | UBS Global

UBS Asset Management | UBS Global

Unsere Finanzdienstleistungen auf der ganzen Welt | Globale Themen

First time visit: View without clicking anything

Our firm | UBS Global

UBS financial services around the globe | Global

Global Wealth Management | UBS Global

Two adjacent links should not point to the same destination. You almost always want to combine the 
two links.

For example, it is quite common to link an image and text together like this:

```html
<a href="news.html">
    <img src="photo.jpg" alt="" />
</a>
<a href="news.html">
    News
</a>
``` 

These adjacent links should be combined like so:

```html
<a href="news.html">
    <img src="photo.jpg" alt="" />
    News
</a>
``` 

Links to `#` are ignored, as these are nearly always placeholders for JavaScript, e.g.:

```html
<a href="#" onclick="approve()">
    OK
</a>
<a href="#" onclick="reject()">
    Cancel
</a>
```

# Justification

Many users of assistive technology are only able to experience content sequentially - that is, they must
step through each part of the page, one part at a time. Often this is a slow process, potentially 
hampered by a physical impediment.

Stepping through redundant links is time consuming; for example users of a screen reader must 
hear each link read aloud in turn. 

This also simplifies your code. 

# Methodology

1. Find all links (`<a>` tags) on the page.
2. Ignore links pointing to `#`, as these are usually placeholders for JavaScript.
3. Flag links which are (a) separated only by whitespace and (b) which point to the 
   same absolute URL.  

# Learn more

Read about [Technique H2](https://www.w3.org/TR/WCAG20-TECHS/H2) on how to combine
an adjacent image and texts links.

duplicate-adjacent-link

December 2025

November 2025

Title / URL	Issues
Banking & financial solutions companies \| UBS Switzerlandwww.ubs.com/ch/en/services/corporates.html?bulkredirectlink=/ch/en/corporates.html	9
Banking and financial solutions for private clients \| UBS Switzerlandwww.ubs.com/ch/en/services/private.html?bulkredirectlink=/ch/en/private.html	9
Planning and managing wealth with UBS \| UBS Switzerlandwww.ubs.com/ch/en/services/wealth-management.html?bulkredirectlink=/ch/en/wealth-management.html	8
Funds & Prices - UBS Asset Management \| UBS Globalwww.ubs.com/global/en/assetmanagement/funds.html	6
UBS Asset Management \| UBS Globalwww.ubs.com/global/en/assetmanagement.html	6
Unsere Finanzdienstleistungen auf der ganzen Welt \| Globale Themenwww.ubs.com/global/de.html	5
First time visit: View without clicking anythingwww.ubs.com/global/en.html	5
Our firm \| UBS Globalwww.ubs.com/global/en/our-firm.html	5
UBS financial services around the globe \| Globalwww.ubs.com/global/en.html	5
Global Wealth Management \| UBS Globalwww.ubs.com/global/en/wealthmanagement.html	4

Combine adjacent links with the same destination

Ubs

Where this issue has occurred