Banking and financial solutions for private clients | UBS Switzerland

Banking & financial solutions companies | UBS Switzerland

Planning and managing wealth with UBS | UBS Switzerland

UBS financial services around the globe | UBS Global

First time visit: View without clicking anything

Unsere Finanzdienstleistungen auf der ganzen Welt | UBS Globale Themen

Corporate governance | UBS Global

UBS Asset Management | UBS Global

Our firm | UBS Global

Sustainability and social impact | UBS Global

Two adjacent links should not point to the same destination. You almost always want to combine the 
two links.

For example, it is quite common to link an image and text together like this:

```html
<a href="news.html">
    <img src="photo.jpg" alt="" />
</a>
<a href="news.html">
    News
</a>
``` 

These adjacent links should be combined like so:

```html
<a href="news.html">
    <img src="photo.jpg" alt="" />
    News
</a>
``` 

Links to `#` are ignored, as these are nearly always placeholders for JavaScript, e.g.:

```html
<a href="#" onclick="approve()">
    OK
</a>
<a href="#" onclick="reject()">
    Cancel
</a>
```

# Justification

Many users of assistive technology are only able to experience content sequentially - that is, they must
step through each part of the page, one part at a time. Often this is a slow process, potentially 
hampered by a physical impediment.

Stepping through redundant links is time consuming; for example users of a screen reader must 
hear each link read aloud in turn. 

This also simplifies your code. 

# Methodology

1. Find all links (`<a>` tags) on the page.
2. Ignore links pointing to `#`, as these are usually placeholders for JavaScript.
3. Flag links which are (a) separated only by whitespace and (b) which point to the 
   same absolute URL.  

# Learn more

Read about [Technique H2](https://www.w3.org/TR/WCAG20-TECHS/H2) on how to combine
an adjacent image and texts links.

duplicate-adjacent-link

January 2026

December 2025

UBS Group AG

	Title / URL	Issues
	Banking and financial solutions for private clients \| UBS Switzerlandwww.ubs.com/ch/en/services/private.html	11
	Banking & financial solutions companies \| UBS Switzerlandwww.ubs.com/ch/en/services/corporates.html	10
	Planning and managing wealth with UBS \| UBS Switzerlandwww.ubs.com/ch/en/services/wealth-management.html	9
	UBS financial services around the globe \| UBS Globalwww.ubs.com/global/en.html	7
	First time visit: View without clicking anythingwww.ubs.com/global/en.html	7
	Unsere Finanzdienstleistungen auf der ganzen Welt \| UBS Globale Themenwww.ubs.com/global/de.html	6
	Corporate governance \| UBS Globalwww.ubs.com/global/en/our-firm/governance.html	6
	UBS Asset Management \| UBS Globalwww.ubs.com/global/en/assetmanagement.html	6
	Our firm \| UBS Globalwww.ubs.com/global/en/our-firm.html	5
	Sustainability and social impact \| UBS Globalwww.ubs.com/global/en/sustainability-impact.html	4

Combine adjacent links with the same destination

UBS Group AG

Where this issue has occurred