Personal and business banking | Standard Chartered

Corporate, Commercial and Institutional Banking - Standard Chartered

Innovation - Standard Chartered

Personal, Business and Private Banking | Standard Chartered

SC WIN - Standard Chartered

First time visit: View without clicking anything

About us | Standard Chartered

Diversity and Inclusion | Standard Chartered

Who we are - Standard Chartered

The purpose of a link should be clear from the text inside the link. Links like "learn more" are
not helpful to users with accessible technology.

Links should also avoid redundantly saying that they are links, e.g. "link to page" as screen
readers will read these out with the word "link" added, e.g. "link link to page".

Exceptions to these rules are allowed where the purpose of a link would be ambiguous to users 
in general.

link-purpose-a

May 2024

April 2024

Standard Chartered

Title / URL	Issues
Personal and business banking \| Standard Charteredwww.sc.com/en/personal-business-banking/	18
Corporate, Commercial and Institutional Banking - Standard Charteredwww.sc.com/en/corporate-commercial-institutional/	15
Innovation - Standard Charteredwww.sc.com/en/about/innovation/	12
Personal, Business and Private Banking \| Standard Charteredwww.sc.com/en/	12
SC WIN - Standard Charteredwww.sc.com/en/personal-business-banking/sc-win/	12
First time visit: View without clicking anythingwww.sc.com/en/	12
About us \| Standard Charteredwww.sc.com/en/about	11
About us \| Standard Charteredwww.sc.com/en/about/	11
Diversity and Inclusion \| Standard Charteredwww.sc.com/en/about/diversity-and-inclusion/	10
Who we are - Standard Charteredwww.sc.com/en/about/who-we-are/	9

Ensure links explain their purpose

Standard Chartered

Where this issue has occurred