Enroll in Rapid Rewards | Southwest Airlines

Southwest Airlines | Airline Tickets and Low Fares

Cheap International Flights | Southwest Airlines

Vacation Packages & Deals | Getaways by Southwest™

Southwest Airlines Route Map | Where We Fly

Modify or Upgrade Seats | Southwest Airlines

People using screen readers are not able to see the layout of a form. To make forms
accessible, they must define explicit text labels for each form control. 

Usually the best solution is to use a `<label>` element. The label may be linked to 
by the form control:

```html
<label for="name">Full name</label>
<input type="name" id="name">
```

or the `<label>` can be wrapped around the form control:

```html
<label>
    Full name <input type="name">
</label>
```

Buttons are different, as their labels are specified by the code for the button, e.g.

```html
<input type="submit" value="Send message">
<button>Send message</button>
```

Alternatively ARIA attributes, such as `aria-label` may be used, but this information
will not be conveyed to visual users. For more information, see [W3C's guide to labeling controls](https://www.w3.org/WAI/tutorials/forms/labels/).

Hidden input fields (`<input type="hidden">`) do not require labels.
Note that the `placeholder` attribute 
[should not be used as an alternative to a label](https://www.w3.org/TR/html/sec-forms.html#the-placeholder-attribute),
nor should the `title` attribute.

## Custom roles

Note that this check considers the underlying accessible role of an element, which can be 
different from the tag itself.

For example, this `<div>` has a `role` of `button`, and so is expected to have a label, like
a button would.

```html
<div role="button"></div>
```

form-control-labels

March 2026

February 2026

Southwest Airlines

Title / URL	Issues
Enroll in Rapid Rewards \| Southwest Airlineswww.southwest.com/loyalty/enroll/?clk=HP-RR-ENROLL&f=z4297032zz	22
Enroll in Rapid Rewards \| Southwest Airlineswww.southwest.com/loyalty/enroll/	22
Enroll in Rapid Rewards \| Southwest Airlineswww.southwest.com/loyalty/enroll/?f=zDKTENRLWN2510000zz	22
Southwest Airlines \| Airline Tickets and Low Fareswww.southwest.com/?clk=GNAVHOMELOGO	21
Southwest Airlines \| Airline Tickets and Low Fareswww.southwest.com/?clk=GFOOTER-DOTCOM	21
Southwest Airlines \| Airline Tickets and Low Fareswww.southwest.com/	21
Cheap International Flights \| Southwest Airlineswww.southwest.com/international/?clk=GFOOTER-FLY-INTL	18
Vacation Packages & Deals \| Getaways by Southwest™www.southwest.com/vacations/?clk=SWA-FOOTER-SWAV	14
Southwest Airlines Route Map \| Where We Flywww.southwest.com/route-map/?clk=GFOOTER-FLY-ROUTES	10
Modify or Upgrade Seats \| Southwest Airlineswww.southwest.com/air/seat/?clk=GFOOTER-AIR-SEATS	10

Ensure form controls have labels

Southwest Airlines

Where this issue has occurred