Resident - South Ayrshire Council

Home - South Ayrshire Council

First time visit: View without clicking anything

Home Services - South Ayrshire Council

Make a payment - South Ayrshire Council

Apply for a service - South Ayrshire Council

Accessibility - South Ayrshire Council

Report fraud - South Ayrshire Council

Liquor licensing - South Ayrshire Council

Social media - South Ayrshire Council

Screen reader users will see links on a page listed without context, 
so you should ensure the same link text is not used to point to different web
addresses.

For example:

```html

 Learn the latest about our products: 
 <a href="/products/news">News</a>



 Learn the latest about our services: 
 <a href="/company/news">News</a>

``` 

To a screen reader who is listing links, they will only hear:

* News
* News

These links appear to be the same, but they both behave differently. 
One solution, which doesn't require the page design to change, is to add an 
`aria-label` for each link:

```html

 Learn the latest about our products: 
 <a href="/products/news" aria-label="Product news">News</a>



 Learn the latest about our services: 
 <a href="/company/news" aria-label="Company news">News</a>

``` 

Which will be heard as:

* Product news
* Company news

To pass this checkpoint, make sure that links which point to different pages 
have distinct text inside them, or that they specify ARIA labels (`aria-labelledby` or
`aria-label`), or they use hidden text only visible to screen readers
(e.g. `...`) to distinguish them from each 
other.

If links point to the same page (e.g., they redirect or use tracking
parameters, but are functionally equivalent to the user) you can ignore
this issue.

a-duplicate-link-text-for-different-destinations

September 2025

August 2025

South Ayrshire Council

Title / URL	Issues
Resident - South Ayrshire Councilwww.south-ayrshire.gov.uk/residents	32
Home - South Ayrshire Councilwww.south-ayrshire.gov.uk/	27
First time visit: View without clicking anythingwww.south-ayrshire.gov.uk/	27
Home Services - South Ayrshire Councilwww.south-ayrshire.gov.uk/article/80450/Home-Services	26
Make a payment - South Ayrshire Councilwww.south-ayrshire.gov.uk/pay	21
Apply for a service - South Ayrshire Councilwww.south-ayrshire.gov.uk/apply	21
Accessibility - South Ayrshire Councilwww.south-ayrshire.gov.uk/accessibility	20
Report fraud - South Ayrshire Councilwww.south-ayrshire.gov.uk/report-fraud	20
Liquor licensing - South Ayrshire Councilwww.south-ayrshire.gov.uk/article/24847/Liquor-licensing	19
Social media - South Ayrshire Councilwww.south-ayrshire.gov.uk/social-media	18

Avoid using the same link text for different destinations

South Ayrshire Council

Where this issue has occurred