Academics | Rockhurst University

Experience RU | Rockhurst University

Rockhurst University | Kansas City | Where Leaders Learn

First time visit: View without clicking anything

Calendar | Rockhurst University

Admissions | Rockhurst University

About Rockhurst University | Rockhurst University

Alumni | Rockhurst University

Student Consumer Information | Rockhurst University

Screen reader users will see links on a page listed without context, 
so you should ensure the same link text is not used to point to different web
addresses.

For example:

```html

 Learn the latest about our products: 
 <a href="/products/news">News</a>



 Learn the latest about our services: 
 <a href="/company/news">News</a>

``` 

To a screen reader who is listing links, they will only hear:

* News
* News

These links appear to be the same, but they both behave differently. 
One solution, which doesn't require the page design to change, is to add an 
`aria-label` for each link:

```html

 Learn the latest about our products: 
 <a href="/products/news" aria-label="Product news">News</a>



 Learn the latest about our services: 
 <a href="/company/news" aria-label="Company news">News</a>

``` 

Which will be heard as:

* Product news
* Company news

To pass this checkpoint, make sure that links which point to different pages 
have distinct text inside them, or that they specify ARIA labels (`aria-labelledby` or
`aria-label`), or they use hidden text only visible to screen readers
(e.g. `...`) to distinguish them from each 
other.

If links point to the same page (e.g., they redirect or use tracking
parameters, but are functionally equivalent to the user) you can ignore
this issue.

a-duplicate-link-text-for-different-destinations

December 2025

November 2025

Rockhurst University

Title / URL	Issues
Academics \| Rockhurst Universitywww.rockhurst.edu/academics	100
Experience RU \| Rockhurst Universitywww.rockhurst.edu/visit	90
Rockhurst University \| Kansas City \| Where Leaders Learnwww.rockhurst.edu/home	84
Rockhurst University \| Kansas City \| Where Leaders Learnwww.rockhurst.edu/	84
First time visit: View without clicking anythingwww.rockhurst.edu/	84
Calendar \| Rockhurst Universitywww.rockhurst.edu/calendar	45
Admissions \| Rockhurst Universitywww.rockhurst.edu/admissions	13
About Rockhurst University \| Rockhurst Universitywww.rockhurst.edu/about	13
Alumni \| Rockhurst Universitywww.rockhurst.edu/alumni	10
Student Consumer Information \| Rockhurst Universitywww.rockhurst.edu/compliance	10

Avoid using the same link text for different destinations

Rockhurst University

Where this issue has occurred