Privacy & Cookies | Natwest Group

About NatWest Group | NatWest Group

FreeAgent | Our brands | NatWest Group

Holt's | Our brands | NatWest Group

Customer contacts | NatWest Group

Media contacts | NatWest Group

Contact us | NatWest Group

FAQs | NatWest Group

How to complain | NatWest Group

Our brands | NatWest Group

The purpose of a link should be clear from the text inside the link. Links like "learn more" are
not helpful to users with accessible technology.

Links should also avoid redundantly saying that they are links, e.g. "link to page" as screen
readers will read these out with the word "link" added, e.g. "link link to page".

Exceptions to these rules are allowed where the purpose of a link would be ambiguous to users 
in general.

link-purpose-a

January 2025

December 2024

Natwest Group

Title / URL	Issues
Privacy & Cookies \| Natwest Groupwww.natwestgroup.com/cookie-privacy.html	2
About NatWest Group \| NatWest Groupwww.natwestgroup.com/who-we-are/about-natwest-group.html	1
FreeAgent \| Our brands \| NatWest Groupwww.natwestgroup.com/who-we-are/our-brands/freeagent.html	1
Holt's \| Our brands \| NatWest Groupwww.natwestgroup.com/who-we-are/our-brands/holts.html	1
Customer contacts \| NatWest Groupwww.natwestgroup.com/who-we-are/contact-us/customer-contacts.html	1
Media contacts \| NatWest Groupwww.natwestgroup.com/news-and-insights/news-room/media-contacts.html	1
Contact us \| NatWest Groupwww.natwestgroup.com/who-we-are/contact-us.html	1
FAQs \| NatWest Groupwww.natwestgroup.com/who-we-are/contact-us/faqs.html	1
How to complain \| NatWest Groupwww.natwestgroup.com/who-we-are/contact-us/how-to-complain.html	1
Our brands \| NatWest Groupwww.natwestgroup.com/who-we-are/our-brands.html	1

Ensure links explain their purpose

Natwest Group

Where this issue has occurred