First time visit: View without clicking anything

Kroger : Shop Groceries, Find Digital Coupons & Order Online

Community Events - Kroger

Boost Membership Free Trial: Delivery & Gas Savings - Kroger

Learn About How to Get a Free Year of Boost - Kroger

Ways to Shop - Grocery Pickup, Delivery, Ship & More - Kroger

Online Grocery Pickup - Order Online for Pickup (Formerly ClickList) - Kroger

Wine, Beer, Liquor & Spirits - Kroger

Gift Cards Online - Pickup, eGift Cards & Bulk Gift Cards - Kroger

Store Locator - Kroger

The purpose of a link should be clear from the text inside the link. Links like "learn more" are
not helpful to users with accessible technology.

Links should also avoid redundantly saying that they are links, e.g. "link to page" as screen
readers will read these out with the word "link" added, e.g. "link link to page".

Exceptions to these rules are allowed where the purpose of a link would be ambiguous to users 
in general.

link-purpose-a

June 2024

May 2024

Kroger

Title / URL	Issues
First time visit: View without clicking anythingwww.kroger.com/	24
Kroger : Shop Groceries, Find Digital Coupons & Order Onlinewww.kroger.com/	24
Community Events - Krogerwww.kroger.com/i/community	23
Boost Membership Free Trial: Delivery & Gas Savings - Krogerwww.kroger.com/pr/boost	22
Learn About How to Get a Free Year of Boost - Krogerwww.kroger.com/pr/about-boost-credit-promo?icid=kpfcrdt_b:kro_banner_espot_home_lower_p9w3-to-p9w4-credit-boost	22
Ways to Shop - Grocery Pickup, Delivery, Ship & More - Krogerwww.kroger.com/i/ways-to-shop	22
Online Grocery Pickup - Order Online for Pickup (Formerly ClickList) - Krogerwww.kroger.com/i/ways-to-shop/pickup	21
Wine, Beer, Liquor & Spirits - Krogerwww.kroger.com/d/beer-wine-liquor	21
Gift Cards Online - Pickup, eGift Cards & Bulk Gift Cards - Krogerwww.kroger.com/o/gift-cards	21
Store Locator - Krogerwww.kroger.com/stores/search	20

Ensure links explain their purpose

Kroger

Where this issue has occurred