Cheerios – Brands – Food we make - General Mills

Old El Paso – Brands – Food we make - General Mills

Work with us - General Mills

Pillsbury – Brands – Food we make - General Mills

Nature Valley – Brands – Food we make - General Mills

Blue Buffalo – Brands – Food we make - General Mills

Our History - General Mills

Betty Crocker – Brands – Food we make - General Mills

General Mills: A U.S. based food company. - General Mills

A healthier planet - General Mills

The purpose of a link should be clear from the text inside the link. Links like "learn more" are
not helpful to users with assistive technology.

Links should also avoid redundantly saying that they are links, e.g. "link to page" as screen
readers will read these out with the word "link" added, e.g. "link link to page".

Exceptions to these rules are allowed where the purpose of a link would be ambiguous to users 
in general.

link-purpose-a

September 2025

August 2025

General Mills

	Title / URL	Issues
	Cheerios – Brands – Food we make - General Millswww.generalmills.com/food-we-make/brands/cheerios	3
	Old El Paso – Brands – Food we make - General Millswww.generalmills.com/food-we-make/brands/old-el-paso	3
	Work with us - General Millswww.generalmills.com/about-us/work-with-us	3
	Pillsbury – Brands – Food we make - General Millswww.generalmills.com/food-we-make/brands/pillsbury	3
	Nature Valley – Brands – Food we make - General Millswww.generalmills.com/food-we-make/brands/nature-valley	3
	Blue Buffalo – Brands – Food we make - General Millswww.generalmills.com/food-we-make/brands/blue-buffalo	3
	Our History - General Millswww.generalmills.com/about-us/our-history	3
	Betty Crocker – Brands – Food we make - General Millswww.generalmills.com/food-we-make/brands/betty-crocker	3
	General Mills: A U.S. based food company. - General Millswww.generalmills.com/	2
	A healthier planet - General Millswww.generalmills.com/how-we-make-it/healthier-planet	2

Ensure links explain their purpose

General Mills

Where this issue has occurred