Loyalty Terms and Conditions | Estée Lauder

New Arrivals from AERIN Beauty | Estée Lauder

Join the E-List Loyalty Program | Estée Lauder

Shop All Re-Nutriv Skincare & Makeup | Estée Lauder

Livestream Beauty Tutorials | Estée Lauder

| Estée Lauder

Afterpay: Learn More & FAQ | Estée Lauder Official Site

404 Page Not Found | Estée Lauder

EsteeLauder Inc. United States Privacy Policy | Estée Lauder

Sign In | Estée Lauder

The purpose of a link should be clear from the text inside the link. Links like "learn more" are
not helpful to users with accessible technology.

Links should also avoid redundantly saying that they are links, e.g. "link to page" as screen
readers will read these out with the word "link" added, e.g. "link link to page".

Exceptions to these rules are allowed where the purpose of a link would be ambiguous to users 
in general.

link-purpose-a

January 2025

December 2024

Estee Lauder

Title / URL	Issues
Loyalty Terms and Conditions \| Estée Lauderwww.esteelauder.com/terms-conditions-loyalty	5
New Arrivals from AERIN Beauty \| Estée Lauderwww.esteelauder.com/products/26457/product-catalog/whats-new/new-aerin	5
Join the E-List Loyalty Program \| Estée Lauderwww.esteelauder.com/elist	5
Shop All Re-Nutriv Skincare & Makeup \| Estée Lauderwww.esteelauder.com/products/661/product-catalog/re-nutriv	5
Livestream Beauty Tutorials \| Estée Lauderwww.esteelauder.com/beauty-livestream-video	5
\| Estée Lauderwww.esteelauder.com/discover/trending	5
Afterpay: Learn More & FAQ \| Estée Lauder Official Sitewww.esteelauder.com/afterpay	5
404 Page Not Found \| Estée Lauderwww.esteelauder.com/invented-url-for-404-page	5
EsteeLauder Inc. United States Privacy Policy \| Estée Lauderwww.esteelauder.com/privacy	5
Sign In \| Estée Lauderwww.esteelauder.com/account/signin.tmpl	5

Ensure links explain their purpose

Estee Lauder

Where this issue has occurred