First time visit: View without clicking anything

Social – The Estée Lauder Companies Inc.

The Estée Lauder Companies Inc.

Smashbox – The Estée Lauder Companies Inc.

Our Brands – The Estée Lauder Companies Inc.

Page Not Found – The Estée Lauder Companies Inc.

Who We Are – The Estée Lauder Companies Inc.

Aveda – The Estée Lauder Companies Inc.

Careers – The Estée Lauder Companies Inc.

GLAMGLOW – The Estée Lauder Companies Inc.

Two adjacent links should not point to the same destination. You almost always want to combine the 
two links.

For example, it is quite common to link an image and text together like this:

```html
<a href="news.html">
    <img src="photo.jpg" alt="" />
</a>
<a href="news.html">
    News
</a>
``` 

These adjacent links should be combined like so:

```html
<a href="news.html">
    <img src="photo.jpg" alt="" />
    News
</a>
``` 

Links to `#` are ignored, as these are nearly always placeholders for JavaScript, e.g.:

```html
<a href="#" onclick="approve()">
    OK
</a>
<a href="#" onclick="reject()">
    Cancel
</a>
```

# Justification

Many users of assistive technology are only able to experience content sequentially - that is, they must
step through each part of the page, one part at a time. Often this is a slow process, potentially 
hampered by a physical impediment.

Stepping through redundant links is time consuming; for example users of a screen reader must 
hear each link read aloud in turn. 

This also simplifies your code. 

# Methodology

1. Find all links (`<a>` tags) on the page.
2. Ignore links pointing to `#`, as these are usually placeholders for JavaScript.
3. Flag links which are (a) separated only by whitespace and (b) which point to the 
   same absolute URL.  

# Learn more

Read about [Technique H2](https://www.w3.org/TR/WCAG20-TECHS/H2) on how to combine
an adjacent image and texts links.

duplicate-adjacent-link

June 2024

May 2024

Estee Lauder Cos.

Title / URL	Issues
First time visit: View without clicking anythingwww.elcompanies.com/en	25
Social – The Estée Lauder Companies Inc.www.elcompanies.com/en/our-impact/social	25
The Estée Lauder Companies Inc.www.elcompanies.com/en	25
Smashbox – The Estée Lauder Companies Inc.www.elcompanies.com/en/our-brands/smashbox	24
Our Brands – The Estée Lauder Companies Inc.www.elcompanies.com/en/our-brands	24
Page Not Found – The Estée Lauder Companies Inc.www.elcompanies.com/invented-url-for-404-page	24
Who We Are – The Estée Lauder Companies Inc.www.elcompanies.com/en/who-we-are	24
Aveda – The Estée Lauder Companies Inc.www.elcompanies.com/en/our-brands/aveda	24
Careers – The Estée Lauder Companies Inc.www.elcompanies.com/en/careers	24
GLAMGLOW – The Estée Lauder Companies Inc.www.elcompanies.com/en/our-brands/glamglow	24

Combine adjacent links with the same destination

Estee Lauder Cos.

Where this issue has occurred