Corporate partnerships | Blue Cross

Shop online or in-person with Blue Cross

Our campaigns | Blue Cross

Training and Education | Blue Cross

Volunteering at Blue Cross | Volunteer and help pets

Page not found | Blue Cross

Pets for adoption | Blue Cross

Get involved and help vulnerable pets | Blue Cross

Other Ways to Help | Blue Cross

Blue Cross Pet Loss Support | Pet Loss

The purpose of a link should be clear from the text inside the link. Links like "learn more" are
not helpful to users with assistive technology.

Links should also avoid redundantly saying that they are links, e.g. "link to page" as screen
readers will read these out with the word "link" added, e.g. "link link to page".

Exceptions to these rules are allowed where the purpose of a link would be ambiguous to users 
in general.

link-purpose-a

December 2025

November 2025

Blue Cross

	Title / URL	Issues
	Corporate partnerships \| Blue Crosswww.bluecross.org.uk/corporate-partnerships	14
	Shop online or in-person with Blue Crosswww.bluecross.org.uk/shop-online	12
	Our campaigns \| Blue Crosswww.bluecross.org.uk/our-campaigns	10
	Training and Education \| Blue Crosswww.bluecross.org.uk/education	5
	Volunteering at Blue Cross \| Volunteer and help petswww.bluecross.org.uk/volunteer	5
	Page not found \| Blue Crosswww.bluecross.org.uk/invented-url-for-404-page	4
	Pets for adoption \| Blue Crosswww.bluecross.org.uk/rehome-pet	3
	Get involved and help vulnerable pets \| Blue Crosswww.bluecross.org.uk/get-involved	2
	Other Ways to Help \| Blue Crosswww.bluecross.org.uk/other-ways-to-help	2
	Blue Cross Pet Loss Support \| Pet Losswww.bluecross.org.uk/pet-loss-support	2

Ensure links explain their purpose

Blue Cross

Where this issue has occurred