Business Finance & Loans | BOQ

Shareholder Centre | BOQ

Credit Cards | Credit Card Offers | BOQ

Banking | Banking & Savings Accounts with BOQ

Credit Card Rewards & Points

Travel Products

Personal and Car Loans | BOQ

Home Loans - Mortgage Options at BOQ

Investing and Superannuation | BOQ

BOQ Personal Banking | Bank accounts, credit cards, home loans | BOQ

The purpose of a link should be clear from the text inside the link. Links like "learn more" are
not helpful to users with accessible technology.

Links should also avoid redundantly saying that they are links, e.g. "link to page" as screen
readers will read these out with the word "link" added, e.g. "link link to page".

Exceptions to these rules are allowed where the purpose of a link would be ambiguous to users 
in general.

link-purpose-a

August 2025

July 2025

Bank of Queensland

	Title / URL	Issues
	Business Finance & Loans \| BOQwww.boq.com.au/business/loan-and-finance	20
	Shareholder Centre \| BOQwww.boq.com.au/Shareholder-centre	12
	Credit Cards \| Credit Card Offers \| BOQwww.boq.com.au/personal/credit-cards	10
	Banking \| Banking & Savings Accounts with BOQwww.boq.com.au/personal/banking	10
	Credit Card Rewards & Pointswww.boq.com.au/personal/credit-cards/rewards-points	8
	Travel Productswww.boq.com.au/personal/travel	7
	Personal and Car Loans \| BOQwww.boq.com.au/personal/personal-and-car-loans	7
	Home Loans - Mortgage Options at BOQwww.boq.com.au/personal/home-loans	7
	Investing and Superannuation \| BOQwww.boq.com.au/personal/investing-and-superannuation	7
	BOQ Personal Banking \| Bank accounts, credit cards, home loans \| BOQwww.boq.com.au/	6

Ensure links explain their purpose

Bank of Queensland

Where this issue has occurred