What does this mean?

The purpose of a link should be clear from the text inside the link. Links like "learn more" are not helpful to users with accessible technology.

Links should also avoid redundantly saying that they are links, e.g. "link to page" as screen readers will read these out with the word "link" added, e.g. "link link to page".

Exceptions to these rules are allowed where the purpose of a link would be ambiguous to users in general.



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Screenshot of Data and AI
Data and AI
kainos.com/digital-services/services/ai-and-data
12
Find out more
Screenshot of Cloud and engineering
Cloud and engineering
kainos.com/digital-services/services/cloud-and-engineering
10
click here
Screenshot of What to do if you are seeing cloud bill shock and how Kainos can help you overcome it
What to do if you are seeing cloud bill shock and how Kainos can help you overcome it
kainos.com/insights/blogs/How-to-overcome-cloud-bill-shock
1
Click here
Screenshot of Privacy
Privacy
kainos.com/information/privacy-notice
1
24 distinct issues were found in the sample of 125 web pages.
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